Joico Lumishine Demi Permanent Liquid Hair Color - 2.0 oz - 3VV Violet Violet

Transform your hair with Joico Lumishine Demi Permanent Liquid Hair Color in 3VV Violet Violet, a salon-quality solution designed for vibrant shine and rejuvenation. Enriched with ArgiPlex technology, this hair color provides a luminous glow while strengthening each strand, ensuring long-lasting vitality and resilience.

• Breathe new life into dull, lackluster hair with its vivid purple tones, captivating everyone with its radiant beauty.
• Experience minimal fading and maximum shine, reflecting a radiant and polished finish that lasts.
• Perfect for blending, covering grays, or refreshing existing color, this versatile formula offers unparalleled toning capabilities to suit your hairstyling needs.
• Clinically proven to reduce breakage by up to 32%, Joico Lumishine not only colors but also nurtures your hair from within, giving you the confidence to flaunt glossy, healthy locks.
• With a pleasant fragrance and smooth application, your at-home coloring experience becomes enjoyable and salon-like.